Connecting industries with consumers
Product data capturing and recording
Data security
Real-time and smart management
Standardized smart label application
Complying with Digital Link standard, each smart label works as an independent ID number carrier for a product. It allows companies to monitor the whole process from product line to logistics processes and terminal sales, ensuring the interests of the enterprises and consumers.
Real-time Data capturing & Position tracking
Based on the intelligence of the IoT identification technology in terms of authentication, position tracking, and Bluetooth technology, the system can recognize the information attached to the smart label that binds with the IoT identifications, therefore, offers anti-counterfeiting and traceability service for the various industries.
Real-time entity map
According to the application of IoT identifications and smart labels, a real-time ‘entity map’ can reflect the real-time status of goods inventory and sales at the production, distribution, and retail ends. It helps the industry managers to understand their business dynamics, to explore the relevant data value deeply, and to provide data support for business decisions.
Precise marketing management
Products with smart labels consumers to pay for goods directly, and therefore allows retailers to understand their customers thoroughly by analyzing sales data of goods according to SKUs and batches. With the accurate sales data provided, merchants and retailers can adjust the effectiveness of the promotion and marketing strategies to provide more precise marketing services to consumers.
Commodity twins service
Each commodity coupon, in a digital way, is corresponding to an entity of a product with a smart label. It ensures the validity and genuine authentication of the goods purchased and converted via the commodity twins service, dealing with the fake issues during exchanging, helping merchants to improve sales service and providing consumers’ shopping experience with integrity.
